Cluster Sales Officer
Retail
Minimum Requirements
- An NQF 6 qualification in Tourism Management / Hospitality Management / Business Management / Marketing Management or equivalent as recognized by SAQA.
- Two (2) to three (3) years’ working experience in the Sales and Marketing field.
- Valid driver’s license (with exception of persons with disability).
- No criminal record.
- Skills and Knowledge: Knowledge and the ability to interpret and apply directives, policy, guidelines, environmental legislation and sales and marketing strategies.
- Computer literacy.
- Analytical thinking skills.
- Problem solving and analysis skills.
- Client orientation and customer focus.
- Communication skills (verbal and written).
- Customer relationship management.
- People management.
- Leadership skills.
- Financial management skills.
Responsibilities
- Implement strategic marketing plans and sales plans for Limpopo Wildlife Resorts (LWR).
- Render advertising and promotion activities, including print, online, electronic media and direct mail.
- Implement product positioning, packaging and pricing strategy to produce the highest possible long-term market share.
- Establish and maintain relationships with industry influencers and key strategic partners.
- Manage sales/marketing operating budget.
- Identify media, trade marketing and advertising platforms.
- Provide after-sales services to customer base.
- Recruit new customers.
- Update information on the website and publications regularly.
- Post all activities on social media platforms.
- Respond to online enquiries, complaints and compliments.
- Conduct all sales promotional activities.
- Distribution of collaterals for resorts.
- Coordinate product promotion and advertising.
- Coordinate co-marketing with the concessionaires in the resort.
- Coordinate resort marketing initiatives and proposals.
- Coordinate resorts’ marketing reports.
- Report writing.
- Partnership management with communities, public and private stakeholders.
- Community levies.
- Community empowerment.
- Kids and Parks programmes.